Washington, D.C.-based The Atlantic is an American literary and cultural magazine founded in 1857. Since pivoting to a digital-first strategy in the mid-2000s, the publication has emerged as a global digital media company, citing 33 million unique monthly visitors.
We created an internal dashboard for The Atlantic’s editorial team to view actionable, real-time data on digital readership, user experience, site performance, and more. The solution replaced complex timesheets and allowed the client to save time, boost efficiency, and better meet business goals.
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